what do common folks understand by "sales & marketing"?
some companies hire "sales & marketing" executives
to me, a sales & marketing department is crap. they exist in companies which live in the old era. such as, my company.
for a start, sales and marketing have very different objectives. sales is very number-driven, marketing is about penetration and development of new products.
my sales & marketing dept thinks they and/or customers are god, and try to tell me how to do my logistics job.
my logistics exec calls them pita, pain in the butt